“Each of us should make Rediscovering Rural India our life’s mission” said Mr. D.K. Bose referring to the central theme of Horizons’07, IIM Kozhikode’s Annual Management Conclave. Mr. Bose, an expert in rural media planning and communications debunked some of the commonly held myths that urbanites harbor about rural India and gave interesting insights into [...]
Archive for October, 2007
Marketing to Rural India
Posted in Rediscovering Rural India, Speeches on October 7, 2007 | 2 Comments »
Unlocking the Human Potential
Posted in Unlocking the Human Potential on October 7, 2007 | 2 Comments »
Management Guru, Michael Porter, states that for a competitive advantage to be sustainable, it should be inimitable and unsubstitutable. While this theory has gained wide acceptance, a peek into what it means for today’s rapidly changing competitive landscape is in order. We are past the stage where a firm could compete on the strength of [...]
Unleashing India Inc
Posted in Unleashing India Inc on October 7, 2007 | Leave a Comment »
Two years ago, there were hardly any Indian entities merging with or acquiring American or European companies. In the last 2 years however, there has been a big change in the Indian corporate scenario. The number of mergers and acquisitions (M&A) taking place have suddenly shot up to a point where we now often find [...]
Rediscovering Rural India
Posted in Rediscovering Rural India on October 7, 2007 | Leave a Comment »
“India lives in her villages” – M K Gandhi “Self sufficient villages” were envisioned to be the pillars of the Indian growth story; a story which never really followed the original script! The ubiquitous money lenders, exorbitant interest rates and eternal bondage through ever mounting debts formed a sad tale for monsoon-dependent Indian villages. Mass [...]
Preparing you for the Corporate World
Posted in Speeches, Unleashing India Inc on October 7, 2007 | 1 Comment »
How do you become a winning manager? The secret to this was disclosed by Mr. Saugata Gupta, CEO – Consumer Products, Marico Ltd at Horizons 2007, the annual management conclave of IIM Kozhikode. Drawing on his experience over the last 15 years, Mr. Gupta distilled his learnings for the benefit of the students [...]
India Unleashed: Investor confidence and M&As drive Unprecedented Growth
Posted in Speeches, Unleashing India Inc on October 7, 2007 | Leave a Comment »
In 1820, China was the biggest economy in the world and accounted for 30% of the worlds GDP. India was second with 16%. Interestingly USA accounted for only 2% of global GDP. The predicted economic scenario for 2050 is uncannily similar to what it was almost 200 years ago. This was just the [...]
Bharat – Ek Sach…What is Real India?
Posted in Rediscovering Rural India, Speeches, tagged Rediscovering Rural India on October 6, 2007 | 1 Comment »
A big TV company once put together a huge campaign to advertise its newest model – A TV which emitted Biofresh rays. They launched 1,20,000 sets in urban India which quickly sold out. But out of the 1,20,000 sets that were earmarked for the rural market only 5 were sold. The worried company hired consultants [...]
“Can Do” Spirit of India, its key reason for Success
Posted in Rediscovering Rural India, Speeches on October 6, 2007 | Leave a Comment »
Horizons ’07, the annual management conclave of IIM Kozhikode, was formally inaugurated yesterday by Dr. Jayathilak, the district collector of Kozhikode. Dr. Jayathilak, for those who don’t know it, was the MD of Kerala Tourism Development Corporation for 5 years and was instrumental in orchestrating the “God’s own country” campaign that catapulted Kerala into Superbrand [...]
Ranniti: The story of the God, part 6, 7 and 8
Posted in Events on October 4, 2007 | 7 Comments »
Finally we are back to give you some more hints. No hints for 3,4,and 5 , try try until you succeed. So where were we, ya, lord mohan has launched a recruitment portal. Since it was a fantastic idea, it created ripples around the internets and the IP messengers all around the world. People from [...]
Entrepreneurship Workshop, Sunday 7th October
Posted in Events on October 4, 2007 | Leave a Comment »
Entrepreneurship is a very important aspect of student life at IIM Kozhikode. Over the past 10 years, the alumni of the institute have started many successful firms like Marketics, Pro C Education, Yellow Chips, Anchit Consulting Group, Anoova Consulting and Shunya Global among others. To continue the tradition of entrepreneurship at IIMK, an Entrepreneurship Workshop [...]
